NSU Catalog 2019-2020 
    
    Mar 28, 2024  
NSU Catalog 2019-2020 [ARCHIVED CATALOG]

BFS 725 - Marketing of Financial Services


Marketing of financial services is designed to deliver proven practices and concepts used by management to develop, deploy, and profit from sales and marketing strategies. The course provides theory and case studies for sales plans, product development, marketing communications, and emerging trends. Prerequisite: BADM 680  or equivalent 3 credits