NSU Catalog 2013-2014 
    Jul 13, 2024  
NSU Catalog 2013-2014 [ARCHIVED CATALOG]

BFS 725 - Marketing of Financial Services

Marketing of financial services is designed to deliver proven practices and concepts used by management to develop, deploy, and profit from sales and marketing strategies. The course provides theory and case studies for sales plans, product development, marketing communications, and emerging trends. Prerequisite: BADM 680  or equivalent 3 credits